Get to know your customers like real people—not just clickstreams—with hundreds of additional attributes.

Optimize and scale your campaigns with custom lookalike audiences and predictive geotargeting.

Expand your reach and increase your ROAS with AI-driven targeting, bidding, and personalization.

Deliver personalized experiences at scale with persona-based audience segmentation.

Future-proof your growth with responsibly sourced data and built-in bias detection for every model.

SR GROWTH MARKETING MANAGER

DIGITAL ANALYTICS MANAGER

VP DIGITAL SALES & STRATEGY

We have been able to identify this new, higher value cohort who we call Jen. She has become the core consumer we are going after.

Faraday has been a huge unlock for us in finding really high-quality customers and allowed us to efficiently scale in Facebook.

Every opportunity that we have where we are making an investment that we can plug Faraday into to make a smarter more efficient play.

Define your ideal audience

You tell us what kind of prospecting audience you need. Best fit customers? Likely repeat purchasers? High income households? The sky is the limit.

Get your free model

Our data science team builds a custom predictive model to identify real consumers in the US that fit into your ideal audience – entirely for free.